Our manifest
- We believe that improvement is not a project—but a habit.
- We believe that leadership does not begin with power—but with courage.
- We believe that systems should serve people—not the other way around.
We believe that rules are never more important than values.
We do not believe in perfection—but in continuous learning.
What we offer is not just tools—it is a direction.
What we build is not just systems—it is capability.
Our purpose is to empower people and organizations to grow through quality—not as a set of rules, but as a living force. We help businesses build structures that unleash learning, support human dignity, and create sustainable development—where culture and structure align and every action has meaning. We are not perfect. But we want to be on the journey.
With open eyes, open hearts—and a shared direction.
We help organizations navigate a complex world—not by simplifying it, but by understanding it better.
We build systems where structure meets meaning—where management systems, culture, and daily work are integrated.
For us, quality is more than control.
It is the ability to create value every day—through learning, responsibility, and collaboration.
Our team
Jari Aho
Co-Founder & CEO
Andreas Odhage
Chairman of the Board & Partner
Peter Öqvist
Advisor
Kaimar Karu
Former IT- and Foreign Trade minister Estonia. Navigator of complexity
Mats Kannerstål
Associate Partner
Henrik Heslyk
Associate partner
Simon Hansson
Associate partner
